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Author: |
Andrea Norman |
Created: |
Tuesday, April 14, 2009 |
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Marketing techniques that include blogging, SEO, social networking, etc. to enhance marketing for businesses. |
By Andrea Norman on
Tuesday, January 05, 2010
Resolutions are ...well...typically forgotten or made to be broken, so, instead, let's call this year's list the five Marketing IDEAS to try in 2010.
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By Andrea Norman on
Wednesday, August 19, 2009
Most people when asked about Google know it’s a search engine. After all, to “Google” something has become a verb in our lexicon. Most people know Google as the clean white search box they see when they visit www.Google.com.
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By Andrea Norman on
Saturday, August 15, 2009
More and more we hear about people who promise fantastic website and don't deliver on their promises. Some of these people have the best of intentions, others don't. Developing a website seems easy but there are hidden components some people don't realize exist. So, here is a primer and questions to ask your web developer.
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By Andrea Norman on
Friday, August 07, 2009
I just saw one of the coolest demonstrations of future technology. Avatars are in our future! What is an avatar? According to dictionary.com, 1) in Hindu Mythology it is the descent of a deity to the earth in an incarnate form or some manifest shape; the incarnation of a god; 2) an embodiment or personification, as of a principle, attitude, or view of life. But on the internet, an avatar is ...
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By Andrea Norman on
Tuesday, June 23, 2009
Most people over 40 years old remember that everyone used the Yellow Pages and only the Yellow Pages to list their company’s phone number and address. Now, there are so many places to register your business it can be quite confusing. Here are the top five places where your business should be listed on the web (and most of them are FREE)!
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By Andrea Norman on
Tuesday, June 16, 2009
Using your website as a source of leads and business intelligence requires a strategy. Search engine optimization (getting your web page ranked on Google) and turning your website from a brochure into a viable business tool requires that you benchmark how you “rank” compared to your competitors.
There are a number of free tools that you can use to assess how your website measures up to your competitors. Here are the top five:
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By Andrea Norman on
Monday, April 27, 2009
When businesses purchase a website, they often put themselves completely in the hands of the web developer. They rely on that web developer to provide them with the best website that suits their web marketing needs. I have found that many businesses are not served well by their web developers.
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By Andrea Norman on
Saturday, April 18, 2009
One of the options for the cash strapped person who is looking to develop a website or create a web presence is to create a blog. There are both positive and negative considerations when making the decision to create a blog (especially if you are publishing a blog instead of developing a website.)
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By Andrea Norman on
Tuesday, April 14, 2009
Search Optimization is a moving but important target for website marketing, website promotion and to increase web traffic, yet quality of content is more important than SEO for SEO's sake.
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By Andrea Norman on
Wednesday, March 18, 2009
Blogging, RSS Feeds, search engine optimization, and website analytics. What are they? And how do they affect you and your professional service firm? The following is the first in a three-part series about eMarketing. The first article will discuss websites, blogging, search engine optimization and the internet in general. Future articles will discuss email marketing, social networking, and other tools. Let’s get started.
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