When businesses purchase a website, they often put themselves completely in the hands of the web developer.  They rely on that web developer to provide them with the best website that suits their web marketing needs.  I have found that many businesses are not served well by their web developers.

One of the options for the cash strapped person who is looking to develop a website or create a web presence is to create a blog.  There are both positive and negative considerations when making the decision to create a blog (especially if you are publishing a blog instead of developing a website.)

Search Optimization is a moving but important target for website marketing, website promotion and to increase web traffic, yet quality of content is more important than SEO for SEO's sake.

eMarketing is a broad term that refers to any type of marketing that has a primarily electronic or internet-focus for delivery or content.  Included in eMarketing is websites, email marketing, search engine optimization, social networking, blogging, pay per click advertising, banner ads, podcasts, and other ways to reach your audience on-line.  But, why should you care?